If I were the king of the world, I'd make sure that any sort of unholy alliance between Six Flags and Nintendo would, least they be smote by me, be all about a Nintendo-themed park with Super Mario Bros. roller coasters, Mario Kart bumper cars, Yoshi licking machines. Umm, well you get the idea.

Unfortunately, I am not the king of the world, so the deal that Six Flags and Nintendo just cut is essentially a chance for Nintendo to cram more wii down your throat via theme-park placed Wii kiosks. Great, because that's what theme parks need more of.. lines.

Here's there spin:

Six Flags (NYSE: SIX) and Nintendo of America today announced a sponsorship and marketing agreement under which the Wii video game system will be the Official Gaming Console of Six Flags parks and Six Flags will offer complimentary game-playing at Wii Gaming Stations throughout select Six Flags-branded theme parks. In addition, the companies will collaborate on marketing initiatives, including a national sweepstakes promotion for Six Flags on Nintendo.com.

More PR babble after the jump. Brian Crecente

NEW YORK, Jan. 23 /PRNewswire-FirstCall/ — Six Flags (NYSE: SIX) and
Nintendo of America today announced a sponsorship and marketing agreement
under which the Wii video game system will be the Official Gaming Console
of Six Flags parks and Six Flags will offer complimentary game-playing at
Wii Gaming Stations throughout select Six Flags-branded theme parks. In
addition, the companies will collaborate on marketing initiatives,
including a national sweepstakes promotion for Six Flags on Nintendo.com.
Nintendo's new Wii system became one of the hottest gifts this holiday.
Consumers purchased more than a million Wii consoles in just the 44 days
between U.S. launch and year end — which represented every Wii console
available at retail. As its popularity reflects, Nintendo's unique system
brings gaming to the masses by providing something for everyone, from the
most seasoned gamer to those experiencing video games for the first time.
"This agreement with Nintendo enables us to partner with a company, and
a product, that has major relevance in the lives of today's families. When
this audience is not in our parks, more often than not they are at home
playing video games — and now they can do both in one place as we continue
to build Six Flags into a supermarket of entertainment," said Mark Shapiro,
Six Flags President and CEO. "This alliance further illustrates our intent
to partner with trusted and valued consumer brands that will increase our
touch points and expand our reach."
"We look forward to continuing to build the Wii's leadership position
in video gaming by making the system available to millions of guests who
visit Six Flags every year," said Perrin Kaplan of Nintendo America. "The
Wii system is dedicated to reaching a broad audience, and we look forward
to sharing the ultimate gaming system with Six Flags guests beginning in
2007."
Six Flags, Inc., founded in 1961, is the world's largest regional theme
park company. Six Flags, Inc. is a publicly-traded corporation (NYSE: SIX)
headquartered in New York City.
The worldwide innovator in the creation of interactive entertainment,
Nintendo Co., Ltd., of Kyoto, Japan, manufactures and markets hardware and
software for its Wii(TM), Nintendo DS(TM), Game Boy(R) Advance and Nintendo
GameCube(TM) systems. Since 1983, Nintendo has sold nearly 2.2 billion
video games and more than 387 million hardware units globally, and has
created industry icons like Mario(TM), Donkey Kong(R), Metroid(R),
Zelda(TM) and Pokemon(R). A wholly owned subsidiary, Nintendo of America
Inc., based in Redmond, Wash., serves as headquarters for Nintendo's
operations in the Western Hemisphere. For more information about Nintendo,
visit the company's Web site at http://www.nintendo.com.